Category Archives: Healthcare

The doctor will tweet you now

Aug 27, 2009

One of our account managers presented a new social media web strategy to a group of physician clients this week. Working with physicians is always an interesting experience as they are some of the most intelligent people we interact with, but can also be some of the most self-possessed. † In this instance, our team [...]

Mike M | Also posted in Social Media | Comments (0)

Social media in healthcare, finally?

Jul 31, 2009

While the healthcare industry is typically quick to adopt new technologies in clinical applications, it is often willing to let other industries take the lead in exploring new approaches to marketing. †Social media is an example of the latter. †It appears, however, that some healthcare systems and organizations are beginning to explore the social media [...]

Mike M | Also posted in Social Media | Comments (0)