Last month Twitter announced the release of a simpler and faster version of its social network. As part of this release, they created a better destination for brands through enhanced profile pages, which they launched with a small number of advertisers, charities and individuals. Enhanced profile pages will be rolled out more broadly to all [...]
We were fortunate enough to attend Search Engine Strategies-Chicago (#SESCHI) last month and want to share some key takeaways from the event. SES has been around since 1999 and is one of the leading global event series targeting webmasters, digital agencies, and marketers, with a special focus on tactics and best practices. SES-Chicago is an [...]
Paul W
|
Also posted in Google, Integrated Marketing, Integrated Marketing, Link Building, Mobile Marketing, PPC, Search, Strategy
|
Tagged adtech, attribution, attributionmodeling, duplicatecontent, retargeting, searchenginestrategies, seometrics, ses, sitearchitecture
|
ddm has joined Google+! Check us out at gplus.to/teamddm or visit our page by clicking the g+ icon at the bottom of this post. More on Google+ There’s been a lot of buzz about Google+ with the recent release of Brand Pages. Google launched the first iteration of its new Google+ Business Pages on November 7. The new [...]
Today’s users are no longer bound to their desktop or laptop computers when looking for websites. The proliferation of smartphones is fuelling an ever-increasing base of users that are learning about you on a pocket-sized screen. Your website has three ways to deal with this: 1. Ignore them After all, modern phone browsers do a [...]
Dan K
|
Also posted in Integrated Marketing, Mobile Marketing, Strategy, Web
|
Tagged 9 Tips for optimizing your website for Mobile, best mobile site, ddm marketing and communications, Mobile Site Examples, Mobile-specific website, Optimizing your website for mobile, Responsive web design, The Rapid Mobile Site, Tips for making your mobile site, top mobile sites, Top Tips for your mobile site
|
ddm’s inaugural fitness incentive program, the “Get Fit, Get Paid” Challenge, was a resounding success. Spurred on by the creation of a ddm running club, the program was initiated to encourage team members to get healthy and stay in shape. Twenty-eight team members of the 40-person firm took part in this unique program over the [...]
Many people spent this weekend mulling Facebook‘s recent changes and, as usual, they did this in lots of places outside of Facebook. Facebook users took to the blogosphere, Twitter and Facebook’s newest competitor, Google Plus, to work out the implications of the news. Among the top concerns: That “frictionless sharing” actually means spying by Facebook [...]
Paul W
|
Also posted in Facebook, Social Media, Strategy
|
Tagged f8, facebook, google, newsfeed, sharing, socialmedia, socialstrategy, ticker, zuckerburg
|
If you are one of those marketers who have embraced QR codes or are thinking about it or just curious to know the value of QR codes and their measurement then keep reading. We have had many recent internal discussions here at ddm on the value of QR codes and the best way to measure [...]
We blogged last week about the pro’s and con’s of the Groupon “phenomen” including the pending launch of Google’s offerings: Wallet and Offers. Google’s Eric Schmidt appeared on stage at the All Things Digital Conference yesterday to discuss the launch of these products in front of key influencers and industry heavyweights from the Wall Street [...]
